Health and Beverage Safety

 Everyone's concerned about Health, Wellness and Food Safety.

Concepts4Today is the first to address the problem of 

 beverage safety and risks of accidentally drinking someone else's beverage

which is commonly known as beverage confusion...

No one likes to share beverages and germs or good heavens have someone else eat their lunch! 

Consumers are looking for improvements in consumer goods and

 packaging that promote health and safety.

We are here to help make your brand better!

Make it Personal.

Illness and Disease Prevention

Center for Disease Control:

"There is only so much the consumer can do.  How can food (and beverages) be made safer
in the first place?  In the end, it is up to the consumer to demand a safe food
supply; up to industry to produce it; up to researchers to
develop better ways of doing so; and up to government to see that
it happens, to make sure it works and to identify problems still
in need of solutions”

Foodborne illness is a serious public health problem. CDC
estimates that each year 76 million people get sick, more than
300,000 are hospitalized, and 5,000 die as a result of foodborne
illnesses“. April 16, 2004 / 53(RR04);1-33

Guidelines for Preventing Opportunist Infections
CDC  Wednesday, March 9, 2011 8:13 PM From: "CDC-INFO" <>
While an article on beverage confusion and the risk of disease was not identified in CDC resources, in the home and other communal settings, eating utensils and drinking vessels that are being used should not be shared, consistent with principles of good personal hygiene and for the purpose of preventing transmission of respiratory viruses, herpes simplex virus, and infectious agents that infect the gastrointestinal tract and are transmitted by the fecal/oral route (e.g., hepatitis A virus, noroviruses).

For instance, influenza (the flu) can spread when people are exposed to droplets from the cough or sneeze of an infected person, or when a person touches droplets, nose drainage or saliva from an infected person.

Another virus, the Epstein-Barr virus (EBV) spreads through close contact with the saliva of an infected person (such as through kissing, sharing drinks or food, and young children playing with the same toys). Almost everyone is infected with EBV by the time they reach the age of 40.  Since EBV is a herpesvirus and remains in infected persons for life, the virus is often spread from healthy infected people who shed virus from time to time in their saliva.

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